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The National Association of Realtors estimates for every $100 spent on staging a home a seller can recoup $400.
The goal is the same for all listings: to help the seller achieve the highest sales price in the quickest time, says Adelaide Mulry, an agent with Daniel Gale Sotheby’s International Realty in Locust Valley, N.Y., also a professional stager and designer.
The cost of staging is nominal compared to a possible price reduction they’d have to make if the home sits on the market, unstaged, with little interest from buyers. Source: Christopher Barrow, Foundation Homes Property Management, Marin County, Calif. National Statistics* show that in a hot market Staged homes sell for more than the marketed unstaged competition. In a slower market Staged homes stay on the market less time and therefore are less likely to experience a price reduction versus the un-staged competition.